PR can be a bit tricky, but if you do the research and preparation you can ‘do it yourself.’ Most mom small business owners lack a huge budget to put toward a public relations firm. However, coverage in print media, online, and on television can be invaluable to your overall business image. And, luckily for you, it is something that ... Read More
Pitch
A BIG List of Sites Women Entrepreneurs Can Score Media Exposure
One of the most effective ways to get the word out about your business is through media exposure. But for many entrepreneurs and small business owners, hiring a PR firm just isn’t in the budget. While you can purchase DIY media kits and lists, the whole process of pitching your business and following up can be exhausting. Luckily, ... Read More
How to Write Guest Post Emails That Get Answered
If you're a freelance writer, it can be hard to make a name for yourself. That's because many clients insist the writers act as ghostwriters, and thereby never claim rights to the work. However, guest posts could serve as a platform even if you often write for other people. After all, even ghostwriting sharpens your skills, and guest ... Read More
How Guest Blogging Exposes Your Business in the Virtual World and Beyond
It’s a struggle to rationalize writing for free. Although, after doing fair amounts of research into guest blogging, I’ve concluded that it, like having an active social media presence, can significantly increase not only your stance regarding your level of expertise but also your site’s page views. Both of which are big pluses in ... Read More
6 Essential Tips for Getting Your Pitch Accepted
As a blogger, my inbox is flooded with all sorts of requests - everything from pitches for guest blog posts, proposals for partnerships and collaborations, product reviews, mentoring, promotional inquiries, and the worst, link insertion requests. While I always appreciate peoples' interest in the site and respond to them politely, ... Read More
Get Your Business Exposure Without Spending A Fortune On PR
You’ve launched your business, printed business cards, and put up a website. Now what? How do you get potential customers to take notice? This is often the biggest challenge women entrepreneurs face when starting a new business. Thankfully, with the ever-growing world of social media, it’s getting easier to generate buzz ... Read More
